A Step-by-Step Guide to Custom Lingerie Production | From Design to Manufacturing

As the global lingerie market continues to evolve toward personalization and niche branding, more and more fashion labels are seeking exclusive, custom-designed pieces to differentiate themselves from competitors. At our factory, with over a decade of experience in OEM/ODM production, we provide a comprehensive service that covers every stage of lingerie development — from design interpretation to sourcing, sampling, and bulk manufacturing.

Understanding the full process behind custom development helps brands plan better timelines, allocate budgets efficiently, and make informed decisions between using stock styles or investing in exclusive pieces. This article outlines the typical steps involved in custom production and clarifies the key differences between custom-made and ready-to-ship stock styles.

Our currently clients typically initiate development in one of three ways:

The first is by submitting a full tech pack or design document, including flat sketches, material specifications, construction instructions, and size charts. 

The second is by sending us a physical reference sample, which we can adapt or enhance for better fit, function, or cost-effectiveness. 

The third is by sharing inspirational images or trend directions, in which case our development team can support the creative process from concept to first prototype.

Material selection plays a key role in both comfort and product appeal. We work closely with trusted fabric suppliers to offer a wide range of options, including seamless knits, lightweight mesh, lace, ribbed cotton, and certified organic or recycled materials. Upon request, we can provide materials with Oeko-Tex, GOTS, or GRS certifications. In addition, trims such as straps, elastics, hooks, padding, labels, care tags, and hang tags can all be customized with your brand logo or color specifications.

Once the design is approved, we move into the pattern making and sample development phase. Our pattern makers will create technical paper patterns based on your design and grading requirements, and our sample team will sew the initial prototype. Where necessary, we also conduct fit testing and make structural improvements. Sampling typically takes 7 to 15 days, depending on the complexity and the number of styles.

Custom production differs from ready to ship terms of minimum order quantities (MOQ), lead time, and development investment. A typical custom order requires an MOQ up to 3000 units per style per color, with a production lead time of 30 to 40 days. We can optimize scheduling based on current capacity if the client has tight deadlines. For smaller brands or product launches, we also offer low-MOQ stock items, starting from just 500 units per style, available for private label and fast delivery or 100pcs unit per style without customization, it has some more flexible options we can negotiate further.

In-stock products are ideal for testing the market quickly and minimizing upfront risk. Custom items, however, allow you to fully control branding, style, and positioning. Many clients choose to use a combination strategy — launching with stock for speed, and developing custom styles once brand traction is established.

Our factory spans over 20,000 square meters, housing more than 500 skilled workers and an R&D center dedicated to product development and sampling. With an annual output capacity of over 30 million pieces, we’ve worked with numerous international brands and export to markets in Europe, North America, Southeast Asia, and Latin America. We are certified by ISO9001, BSCI, Oeko-Tex, and GRS, ensuring compliance with global quality and sustainability standards.

Whether you need seamless basics, lace lingerie sets, wireless bras, shapewear, or performance undergarments, our team is ready to support your product development goals with expertise, flexibility, and fast turnaround times.

If you're seeking a trusted partner to bring your ideas to life, we welcome you to contact us for development consultation, pricing, and sampling. Let us help you turn your vision into successful products that stand out in the market.

Looking for custom designs or starting a wholesale business? We’d love to hear from you—contact us at:

Email: Lexie@Sharicca.com

Email: Info@Sharicca.com